The biggest trade show in the world by physical size is called bauma, and it only happens every three years in Munich, Germany. Covering the massive event is like working a marathon. That’s why we’ve been training and planning to attend for well over a year — because the construction machinery, mining and technology event will be bigger than ever in 2019, running April 8 to 14. In late 2018, we met with show organizers Messe München for lunch in Cleveland to discuss how impressively expansive the show has become.
“We expect more than 3,500 exhibitors from 60 countries in the world, and we are pretty sure that we can boast 600,000 visitors at bauma,” explained Klaus Dittrich, chairman and CEO of Messe München. “It will be more than 200 countries in the world. Two hundred countries is more than the members in the United Nations.”
There are two new halls, which makes 18 giant indoor facilities for booths, plus a zillion outdoor exhibitors. For perspective, consider America’s biggest trade show center in Las Vegas only has three indoor halls. The world of construction — machine makers, OEM system providers, technology companies, world trade associations and everything in between — will rub elbows and talk business in the heart of Bavaria.
“What motivates 600,000 people to flock to the trade fairgrounds in Munich within seven days?” asked Dittrich. “I think one important reason is that bauma shows the full dimension of the construction machinery industry. It’s really the place to be to see the latest innovations in the industry.” For more info, visit bauma.de.
Tags: bauma, bauma 2019, January 2019 Print Issue