BOMAG Americas Supports Construction Angels Charity with Promotional Campaign at CONEXPO/CON-AGG 2020
BOMAG Americas raised nearly $7,000 during CONEXPO/CON-AGG 2020 in Las Vegas, Nevada, to support Construction Angels, a 501(C)3 non-profit organization. Construction Angels was founded by Kristi Gibbs with the mission of providing immediate financial assistance and grief counseling for the children and spouse of a construction worker fatally wounded on the jobsite. Construction Angels offer construction scholarship opportunities to qualified applicants, and additional scholarships to surviving children of fallen workers. They also focus on promoting jobsite safety awareness.
To support Construction Angels, BOMAG Americas dedicated a portion of their CONEXPO booth space to run a t-shirt campaign. BOMAG asked for a minimum five-dollar donation in exchange for a BOMAG-branded t-shirt. There were 14 different t-shirt styles available, and they all featured the outline of a BOMAG machine or service icon on the front and a fun product- or service-related saying on the back. Some of the sayings were “I Eat Asphalt for Lunch” (Mills), “Good Vibrations” (BMP 8500 Trench Roller) and “If I Can’t Fix It, No One Can” (Service).
“BOMAG is excited to partner with Construction Angels on this and future campaigns. We had an overwhelming response to the promotion at the show and are happy that BOMAG was able to donate nearly $7,000 to help families of road construction workers who have lost their lives in work-related accidents. It’s a great cause, and it reflects BOMAG’s core initiatives promoting jobsite safety awareness,” said Dena Jenkins, BOMAG Marketing Communications Manager. BOMAG plans to continue their relationship with Construction Angels, so watch for their next campaign to support the cause.
To learn more about Construction Angels, visit the website here. To send a donation on the behalf of BOMAG, visit the website, click the “DONATE” tab and scroll down to the BOMAG link.
