AGCO’s Fendt and Luke Bryan Collaborate to Harvest Limited-Edition Peanuts and Support the National FFA Organization
AGCO Corporation and country music superstar Luke Bryan are preparing a tasty encore after fans went “nuts” for Fendt & Luke Bryan’s Boldly Grown Popcorn last summer.
Introducing Fendt & Luke Bryan’s Boldly Grown Peanuts, a limited-edition packaged snack that includes peanuts harvested by Fendt farmers. The snack was inspired by Bryan’s Georgia upbringing as the son of a peanut farmer and his love for his Fendt 724 Vario tractor.
Available in three bold flavors hand-selected by Bryan — Homegrown Honey Roasted, Sizzlin’ Sriracha Ranch and Down South Dill — Boldly Grown Peanuts will be available for sale exclusively on BoldlyGrownGoods.com for $5.00 per can (plus shipping) while supplies last. Fans can purchase a maximum of one can per flavor beginning at noon Eastern time on Thursday, August 31.
“Collaborating with Fendt to make peanuts for my fans means so much because I owe a lot of my work ethic and success to the lessons I learned helping out my dad at his peanut mill,” Bryan said. “Operating my Fendt 724 Vario really takes me back to those early years, though our tractors were nowhere near as powerful or capable as my Fendt!”
Once the limited supply of Boldly Grown Peanuts sells out, Fendt will donate $50,000 to the National FFA Organization, the premier youth organization that prepares members for leadership and careers in the science, business and technology of agriculture. Fendt donated $25,000 last year after Boldly Grown Popcorn sold out.
“From sponsoring Luke Bryan’s Farm Tour to creating a packaged peanut with Fendt farmers, AGCO has made it clear that everything we do is about making farmers our top priority,” said Eric Hansotia, AGCO’s chairman, president and CEO. “We’re thrilled to pay homage to an essential aspect of Luke’s upbringing, and this substantial donation to the FFA also allows AGCO, Luke and his fans to help FFA prepare tomorrow’s farming leaders.”