Mahindra North America

Tough Tractors for a Variety of Tasks

Mahindra & Mahindra Ltd. began manufacturing tractors through a joint-venture with International Harvester in 1963. Mahindra’s U.S. tractor division was established in 1977 as a full research, development and production unit. Mahindra North America (MNA) is part of Mahindra Group’s Automotive and Farm Sector — one of the leading tractor companies in the world, based on volumes, and the only tractor manufacturer in the world to win the industry’s top two quality awards — the Deming Application Prize and the Japan Quality Medal, care of Union of Japanese Scientists and Engineers. Houston, Texas-based MNA is a wholly owned subsidiary of Mahindra & Mahindra Ltd. that began selling tractors in the United States in 1994 and introduced a line of utility vehicles in 2015. MNA has eight facilities assembling, distributing and manufacturing tractors and utility vehicles in North America.

Mahindra invested $30 million to develop the exclusive mCRD engine to meet Tier 4 Final emissions guidelines. mCRD technology is a low maintenance solution that does not require the use of a diesel particulate filter (DPF) nor operator-downtime for regeneration while providing peak performance and fuel savings.

Mahindra’s professional-grade tractors range from 20 to 125 hp with more than 50 model offerings — and include the Max and eMax Series compact tractors. Mahindra Max 24 leads the way in the sub-compact market, says the company, and features true tractor performance and capabilities. The series includes the industry’s first mid-compact tractor, the Mahindra Max 26 XL, which has compact tractor performance and versatility in a near compact tractor size.

All Mahindra tractors are built with heavy-duty components providing outstanding performance in their class and creating more built-in weight for greater stability. Combine the performance of a Mahindra and its standard seven-year limited powertrain warranty — on sub, mid- and compact models — and you have a rugged workhorse at your disposal.

Advice to Buyers

“Diesel engine EPA emissions rules have changed in the past few years. As of 2013, all tractors under 75 hp must meet Tier 4 Final emissions regulations. These regulations reduce the particulate matter going into the environment by 95 percent, so your new tractor will not be emitting black smoke,” says Gita Rao, director, product development, Mahindra North America. “Mahindra took a unique approach to the challenge and re-built the engine to meet the emissions requirements. This resulted in a tractor that makes it easier for the owner to operate and maintain by eliminating the maintenance on the DPF and the safety hazard of regeneration at temperatures of 1,100 degrees.”

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