Volvo Rents Digging Its Way to Merced and Modesto, Calif.

Volvo Rents just announced the acquisition of Valley Rental Centers, a two location construction equipment rental company based in Merced and Modesto, California. Previously co-owned by Volvo Rents franchisees Helder Garcia and Brian Silveria., the centers are located at 101 S. Hwy 59 in Merced and 4600 Salida Blvd. in Salida.

Anchored by an increase in local construction spending that is projected to total nearly $5.2 billion between 2012 and 2016, Volvo Rents is looking to grab a bigger piece of the construction equipment rental pie that is currently up for grabs in Merced and Modesto. To capitalize on the economic upturn, Volvo Rents is embarking on a new course, where it will not only operate a franchise network of rental stores, but also manage and grow a network of company-owned stores.

“Since 2003 when we initiated a relationship with Volvo Rents, Brian and I have been impressed by the company’s commitment to building a culture of service and local decision-making,” said Garcia. “Volvo Rents is embarking on a significant expansion, and our team is looking forward to contributing to their growth.”

In addition to Volvo Rents’ expanding line of Volvo compact equipment — such as backhoe and skid steer loaders, compact wheel loaders, compact excavators and compaction equipment — the rental centers carry a comprehensive line of essential equipment and tools for the construction, commercial, industrial and homeowner markets. The focus is on daily, weekly and monthly rentals.

“Helder Garcia’s and Brian Silveria’s commitment to outstanding customer service and local decision-making has enabled them to assemble an excellent team that is fully committed to providing a VIP customer experience,” said Mike Crouch, vice president of business development for Volvo Rents. “Helder, Brian, and the Merced and Modesto team will play significant roles in the expansion of Volvo Rents in the state of California.”