Check Out John Deere’s Collaboration with Dovetail Workwear to Empower Women in Agriculture

John Deere has teamed up with Dovetail Workwear to develop a collection of apparel and gear specifically designed to address the needs of women in the agricultural industry. This collaboration — built by, for and with women — represents the brands’ shared commitment to celebrating women’s immense value and contributions in agriculture.

“Deere’s collaboration with Dovetail Workwear is born from real conversations with women doing real work,” said Lauren Willis, global director brand licensing at John Deere. “Through this workwear line, we hope to help women in agriculture feel great as they dress for the busy and unique lives they lead.”

According to the companies, they are focused on developing products that support and empower female farmers, crafts and tradeswomen and small-scale homesteaders. Today, 36 percent of all U.S. farmers are women, and 56 percent of all farms have women as producers and decision-makers. This collaboration was designed to celebrate those women and their impact in agriculture.

More from the press release:

The John Deere x Dovetail Workwear collection was developed through close collaboration with female farmers, ensuring their voices and needs are represented at every stage, from product design to wear testing. Design prioritizes fit, performance, and durability on the farm, with features like high-stretch, midweight fabric and a split hem for a smooth fit over boots. Dovetail Workwear’s collaboration with Deere celebrates and recognizes these invaluable contributions, shining a spotlight on the women who keep our farms running and our tables full.

This capsule collection is now available at DovetailWorkwear.com and in Canada at DovetailWorkwear.ca.

“We are thrilled to partner with John Deere to honor and support the extraordinary women in agriculture,” said Sara DeLuca, Dovetail co-founder and director of product development. “By developing a collection that is specifically tailored to meet their needs, we aim to empower women in the field, provide them with the tools they need to succeed, and inspire future generations of female farmers.”

Pam Kleineke is managing editor of Compact Equipment.