United Rentals Renews Contract With ABC’s ‘Extreme Makeover: Home Edition’
United Rentals extends its consecutive three-year partnership to a fourth with ABC’s Emmy award-winning TV show ‘Extreme Makeover: Home Edition,’ which renovates homes for families direly needing a fix-up in seven days. Crews will begin reconstructing homes this month for its eighth season, which will air in September.
‘Extreme Makeover’ relies on local contractors and community volunteers to build a house in a such a short period of time. United Rentals’ mobilizes the resources of more than 550 branches, a key benefit to Extreme Makeover as the show travels across the country.
“We are very pleased to once again support Extreme Makeover in raising the profile of volunteerism in America,” said Michael Kneeland, CEO of United Rentals. “Our employees take this partnership to heart – they find ways to solve equipment needs at even the most rural sites or when a call comes in at midnight. The race against time is intense, but the quality of service we provide is very similar to the ‘extreme’ commitment we show our customers every day.”
The latest build benefits the Lutz family of East Setauket, N.Y., who were astounded to find out that ‘Extreme Makeover’ had chosen them to receive a brand new home. The United Rentals branch in Flushing, N.Y., has organized the delivery of more than 70 pieces of equipment to the site, said branch manager Harry Scardigno.
“Over four years and more than 4,500 pieces of equipment, United Rentals has come through for us every time, despite the challenges of weather, timing and logistics,” said Diane Korman, ‘Extreme Makeover: Home Edition’ senior producer. “Their professionalism in serving these job sites shows that we made the right choice in relying on United Rentals for our equipment needs.”
The episode featuring the Lutz family will air on ABC’s ‘Extreme Makeover: Home Edition’ on a date to be announced. A gallery of previous ‘Extreme Makeover: Home Edition’ projects featuring United Rentals equipment can be found on the community support page of the company’s website.
