Kubota Sells 1.5 Million Units in United States

As Kubota Corporation, Osaka, Japan, begins to celebrate 40 years in the United States, the global equipment manufacturer hits another milestone as its U.S. distributor Kubota Tractor Corporation, Torrance, Calif., announces it has retailed 1.5 million Kubota units in America.

“We are thrilled as an organization to reach the 1.5 million mark for sales to our valued customers in the United States,” says Yuichi “Ken” Kitao, president of Kubota Tractor Corp. “Our network of outstanding Kubota dealers and the greater Kubota family of customers reflects the acceptance of Kubota’s engineering and innovative products over the past 40 years across America. In this time of growth for our company, Kubota has proudly created many jobs in the U.S. including positions in our manufacturing operations, corporate and field offices, as well as producing local business opportunities for Kubota dealers.”

In early July, Kitao and other Kubota management staff celebrated with Kubota customer Jeremy Nafziger, Marietta, Pa., at his B.N. Excavating Inc., business location to mark the 1.5-millionth-unit sold. Nafziger purchased a Kubota M series ag/utility tractor for his agricultural, commercial and residential excavating business from his local Kubota Dealer, Messick Farm Equipment, Elizabethtown, Pa.

“I’ll be using my new Kubota tractor for mostly mowing and snow removal,” explains Nafziger. “I have owned other Kubota tractors and I appreciate the service I get from my dealer. Messicks had recommended this particular tractor to me and I had worked out the details, just the previous week, to buy the tractor — I was surprised and happy to find out we would be honored with a visit from Kubota Tractor Corporation’s President.”

Kubota Tractor Corp. began marketing in the United States in 1972, with an initial introduction of a 12-hp compact tractor. In 1974, Kubota brought its trademark orange compact tractors to the forefront of the U.S. market by adding a four-wheel drive compact tractor. Today, Kubota is the industry leader in the under 40-hp tractor segment.  With the 2004 introduction of the RTV900 — Kubota’s first utility vehicle — and the recent introduction of the M135X agricultural/utility tractor, Kubota Corp. has greatly expanded its product offerings in recent years. In fact, in 2010 Kubota joined the compact track loader market, introducing 75- and 90-hp models of the Kubota SVL75/90.